I had the great pleasure of speaking on Web Typography and User Experience at WordCamp San Francisco this year. Check out the video and the slides!
Love this writeup on Dark Patterns- "a user interface that uses manipulative techniques to get users to do things they would not otherwise have done." It goes through a lot of signups UX. "The thing about Dark Patterns is that you design them from the exact-same rulebooks that we use to enhance usability."