Site Design with a focus on Accessibility 

Rooted In Rights

Rooted In Rights is a non-profit that uses accessible digital media to advance the dignity, equality, and self-determination of people with disabilities. 

While working with Automattic's Special Projects, I transformed their online branding with an eye for accessibility. We created the site in dark mode with high contrast and focused our attention on re-doing the site's information architecture to align the navigation with their site goals.

Style Tile Choices

We sent them over three different high-contrast style tiles to choose from. They ultimately went with the dark mode one.

Option 1: This option sticks closely to the RIR main Blue color, and does not utilize nay of the orange. It is Illustration and Icon focused with a clean sans-serif throughout.

Option 2: This option is a streamlined black and white option with a fous on imagery with the use of a color gradient thoughout. The main color utilized from the palette is the teal.

Final Style Tile - We decided to go with a high contrast dark mode with gradient features.